I sometimes hear people saying "my product is not selling" or "people don't visit my website". Why is it like that - they reason is that you have not discover your market.
To discover your market or audience, there are fwe thing you have to do -
1. Identify your business
2. In what region are you marketing your products online;
3. What medium are you using to market yourself;
4. Find your Network
IDENTIFY your business:Majority of people today go into one perticular business of the other because they see someone doing it. Am not saying this is a bad idea, all am saying is that they did not take ther time and use a small resources to analyse the business. These sort of people often end up packing up the business.
With a proper business analysis, you can set up a business and be successful in it.
MARKETING STRATEGY:If you ask all the greatest market till date that what makes them successful in Marketing, they will tell you that they were able to FILL-IN-THE-GAP. Fill in the gap is a process where by you are able to identify what the market want to hear and how to get it across to them.
Part of the gap is the region where you want to sell your products or services to. To know more about Identifying your market, please visit NBLinks.
MARKETING MEDIUMS: Depending on the region in which you operate, the type of markeing medium used will be different. You can research into marketing by region on the internet.
NETWORKING:This play an important part in a business. Try rub brain with like mind and you will see different avenue through them. When you network, you make people awae of who you are, what you do and how the can benefit through you.
Source : Ways to advertise your products