Chris Prince's Blog – January 2019 Archive (2)

THE RISE OF DIGITAL BRANDS GLOBALLY

THE RISE OF DIGITAL BRANDS GLOBALLY  

Accenture research shows that the viewing of digital video on multiple IP connected devices is proliferating and moving rapidly into the mainstream (Figure 4). For example,Entertainment train,Christian Music, Netflix is creating a strong digital brand as it offers a…

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Added by Chris Prince on January 31, 2019 at 8:17am — No Comments

The growth of traditional revenue streams is declining as new revenue models emerge.

DIGITAL TRANSFORMATION IN MEDIA AND ENTERTAINMENT

After years of radical fluctuation, the media and entertainment industry is finally becoming more stable.

It’s no longer a question of ‘if’ digital transformation will happen; the question is how companies will respond. Leveraging the opportunities presented by digital video, new players are entering the market, capturing consumers’ imaginations—and their wallets. Across the content value chain, aggressive commercial bets are…

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Added by Chris Prince on January 31, 2019 at 8:00am — 1 Comment

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